In the decade of 90 in a space that is designed to Reveal New Talent Night at the legendary "Technova" in extinct Lov.e Club Lounge where resident DJ Mau Mau (one most important DJ's of Sao Paulo, Brazil), Jef came the under pseudonym "Human Robot "and launched great authoring songs Through many labels around the world. Now Jef create his own label called "HaedroN Music", dedicated only to launching his productions as his other pseudonym "IVRAIC", where he explores different types of visions within his own music, using the creativity with more freedom and expanding his sonorities without limits, consolidating his work as a music producer. He also has two other labels, one of which is the "Future Visions Label" especially open to all friendly producers and partners around the