"I immediately recognized the talent Masia possessed, she is much more than an emcee - her chatting abilities and the reggae styles that she's capable of doing... To me, it didn't matter if she was a girl or Asian, she brought something that I found more interesting to the table." - Che Vicious, producer Aftermath / Kanye WestMasia One is an artist who transcends boundaries. In less than ten years, she has established herself as a musical pioneer, visual artist, businesswoman, and tastemaker. Her work blurs cultural expectations,challenges traditional gender norms and continues to gain respect through its seamless blending of political awareness, emcee skill and top-notch sound.Her albums MISSISSAUGA (2003) and PULAU (2008) saw Masia sharpen her skills as a songwriter, with her musics genre-busting sound reflecting inspiration drawn from touring through North America and the Far East and from sharing the stage with acts like The Roots, Floetry, Mos Def, DJ Neil Armstrong & Ron Sexsmith. PULAU also reached number one on Canadian College Radio Charts, and charting on both CBC Radio 3 and South East Asian Radio. Her remix EPs on Muti Music and her collaborations and performances with ill.Gates & Bassnectar, exposed her sound to Dubstep / Electronica crowds and led to her tunes charting on Beatport and other DJ centric sites. Six music videos, international bookings and countless media appearances later, Masia found herself courted by Warner Chapel Swedan and Grammy-winning Aftermath producer Che Vicious (Miseducation of Lauryn Hill, 50 Cent) to work on an album together. The result is BOOTLEG CULTURE featuring collaborations with artists such as Wutang's The RZA and Thunderheist's Isis Salam, Black Molly and many more and furthers Masia's commitment to social activism. The video for lead single "Warriors Tongue" was shot for and by artists living in a economically unstable section of the Philippines.Outside of being an emcee, Masia has received the Chinese Canadian National Council Pioneer Award, founded the MERDEKA Group, and has provided consultation and cultural marketing advice to a number of organizations (including Aritzia, Nike, Planet Brooklyn Academy, Red Bull, and Athlete's World). She is even responsible for designing the fan merchandise for the Ethiopian Olympic Team! She is heavily invested in promoting arts education, anti-bullying and female empowerment, and has run workshops for 50,000 students in Canada, as well as entrepreneurship workshops in the United Kingdom, Jamaica, and Malaysia.